Many younger people that have laptops like to decorate them with a variety of stickers. These stickers can show what the person who is using the laptop likes, what that person cares about, and what companies or events he or she has attended. Many younger people use it as a conversation starter or another way to brag about the cool things that they have done. You should view laptop space as prime advertising space. Getting your decal regularly onto laptops will help increase the overall exposure of the public to your company's name, as well as possibly get it into the hands of people who are influencers on social media. Here are some tips for getting your company's decal on laptops.
1. Check the Quality
The first thing that you absolutely have to do is make sure that the quality of your company's decal is high enough that it will survive the wear and tear it will experience while on a laptop. If you have a poor quality stickers, younger people will know and not use it because they don't want to make their laptop look junky. Be sure that your decal is slightly waterproof and is not just made out of plain paper.
2. Make it Iconic
The next thing that you need to do is make the logo on your decal iconic. Choose a relatively simple image or word art pattern to use for your logo, and then make sure that it's everywhere. Put it on your website. Put it on your products. Make sure that your logo is linked to your product to the point where your product and logo can be seen as a lifestyle choice.
3. Give Them Away
Go to cool events where there are a lot of young people. If you are a tech company, go to tech events and conventions. If you are an art company, go to art festivals and concerts. Make sure that you are following social media to figure out where the people will be, and set up a booth to give away stickers ahead of time.
4. Make a Contest
Finally, consider making a contest where you give away something. Have the entries into this contest be people on social media posting pictures of themselves with their laptops that have your sticker on the back. This will allow you to increase the overall coverage your company and your company's decal will be receiving.
For more information, talk to a company that specializes in online decals, such as Stickerbeat.